Stories, as a rule, have a beginning, a middle, and an end.
But the author of this story, one Sheila Johnson, is not especially fond of rules—nor of endings. Case in point, the Salamander Collection.
Authentic and Inclusive
Where You Belong
Salamander Collection’s authentic and inclusive style of luxury has become a defining approach to hospitality in recent years. Ten years on from the company’s founding, we celebrate being named Best Luxury Hotel Brand by readers of USA TODAY.
But the author of this story, one Sheila Johnson, is not especially fond of rules—nor of endings. Case in point, the Salamander Collection.

After a rather notable career as an entrepreneur, film producer, philanthropist and sports and entertainment leader, Ms. Johnson set her sights on the world of hospitality.
Assembling an accomplished team of widely respected industry professionals, led by renowned executive Prem Devadas, Ms. Johnson embarked upon the ambitious task of creating a management company unlike any other.
Rather than follow the cookie-cutter strategy of her competitors, Sheila and her team decided to acquire, manage and develop properties known for their unique approach to hospitality — preferring to nurture, foster and enhance their singularity, instead of muting it.
And while the company's rapid and remarkable rise to prominence might cause some CEOs to take pause and reflect, Ms. Johnson continues to write her story, with the deft and diligent aid of a management team who, along with Sheila, see this as a tale never-ending.
I'm definitely known as a local celebrity but I've actually been featured in national publications, including People Magazine.
— Cupcake the Mini Horse, Equestrian Brand Ambassador